What each team must make visible
FounderMarket thesis · exclusions · manual send
SDR leadEvidence · pacing · suppression · replies
RevOpsSources · permissions · destinations · deletion
AgencyClient isolation · authorization · reporting
Bar lengths are visual labels, not performance statistics. For every context, measure accepted and rejected records, reviewer edits, opt-outs, delivery outcomes, account warnings, and time spent resolving uncertainty. Volume without these counter-signals can reward unsafe or irrelevant behavior.
Prefer documented APIs when they provide adequate control and auditability. Browser automation can expose interface fragility and platform-policy risk; APIs can still have scope, rate, retention, and downstream-use constraints. Choose by evidence and governance needs, not convenience alone.